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an activity, group, movement, etc. that has become successful or fashionable and so attracts many new people流行,浪潮,时尚

a bandwagon effect从众效应

More examples

First one boy at school had that haircut and now they're all jumping on the bandwagon.

Now it seems that every single charity in town has jumped on the fundraising bandwagon.

All the kids began to collect and swap the cards, and it wasn't long before other companies got on the bandwagon.

Now we see another TV company climbing on the 'reality TV' bandwagon.

Coming after so many films recreating comic-book heroes, is this just another attempt to jump on the bandwagon?


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